My friend Emily Asher is the owner and designer behind Emily Rose Ink, a wedding invite and paper goods company. Emily got the idea for her business three years ago when she decided to get back into art by making pet portraits for friends. Flash forward to present day and she left her teaching job to run Emily Rose Ink full time and just hired her first employee. Not only is she a true #girlboss, she is insanely talented.
Emily works with a lot of couples who choose destination weddings to design their invites as well as other pieces of their invitation suite. I recently sat down with Emily to gather some tips on how to approach wedding invites for a destination wedding. She shared five tips with me to help make sure your wedding invites are just as special as your big day:
Don't procrastinate. For local weddings a save the date would be sent out 6-8 months in advance, but for destination weddings they should be sent at least 8-10 months in advance. It takes time to design unique invites so as soon as you pick a date the next thing you should do is get started on your invites.
Give a sense of place. Your invite should include elements of your wedding's destination. For example, if you are getting married in Tulum consider incorporating palm trees and sand or include a venue illustration. Your invites are an opportunity to get your guests excited for your big day and you want to set the right tone.
Consider the full picture. Before you decide on the style of your invites it's first important to decide on all the pieces you will be sending to your guests as this will affect the aesthetic. Typically guests are sent a save the date, wedding invitation, and RSVP card, but for destination weddings the wedding invitation suite will include more pieces such as a card with other social events for the wedding and list of places to explore. You can also include additional items such as vow books, menus, and place cards in your wedding suite.
Include a map. Including a map in your wedding invite suite is a fun trend right now. The map will help to orient your guests where your events will be held and also brings in a fun and unique design element.
Create a welcome bag. This doesn't have to be expensive, it's more the thought behind the gift that counts. Consider having stationery made to match your wedding suite for a short handwritten note to your guest telling them how happy you are to have them with you for this special day. Add a small treat or adult beverage and have it waiting for guests at the hotel when they arrive.
If you are interested in working with Emily to design your wedding invites you can contact her here.